You already know that Google is the search king ” but now there’s a new way for local businesses to use it. We’re talking about Google Posts. You might not be using this feature of Google My Business yet… But you should. In fact, done properly, Google Posts can help you share vital information about […]

Promoting your business online in today’s short attention span theater isn’t easy. Even those companies that currently rank well on search engines or have a thriving social media presence still face stiff competition. But simply ranking fairly well and engaging with your audience on social media is going to cut it. If you want to

What Content Marketing Can Do for Your BusinessRead More »

At this point, you probably know all of the statistics about online reviews. More than 80% of all consumers say that they read online reviews before making a purchase or visiting a business. In fact, as a savvy business owner, you’ve undoubtedly heeded the advice about claiming your listings, optimizing your profiles on review sites,

Ways to Get More Positive Online Reviews of Your BusinessRead More »

Get any group of marketers together and ask them what they think about customer referral programs. The chances are extremely good that you’ll hear a universal chorus of approval. What’s not to love about customer referrals? They’re a free way to generate leads. Even if you offer an incentive for referrals, you’ll probably end up

Use These 3 Things to Help Make Your Customer Referral Program a SuccessRead More »

Unless you’ve been hiding under a rock, you’ve probably heard something about upgrading your site with SSL. It’s been in the news a lot. But what does it mean? If you’re confused about SSL and why it matters, you’re not alone. A lot of entrepreneurs are wondering whether they really need to worry about it

Upgrading SSL for Beginners ” Why This is a Must for 2018!Read More »